Achilles Heel

68%

Increase in convergence.

Achilles Heel are a specialist running store with a very strong customer base, both in their busy outlets in Glasgow and in mainland Europe through their online store.

We launched a new online store for Achilles heel in early 2015 and are actively engaged as part of a retainer to monitor uptake from e-mail marketing and PPC campaigns to continue improving web sales.

The new website has been very well received by existing customers and so far for March 2015 there has been a 39% increase in overall traffic and a 14% overall increase in revenue.